The Final Copy of Ilon Specht (2024)
2024
Biography / Documentary
Select movie quality
The Final Copy of Ilon Specht (2024)
2024
Biography / Documentary
8/10
Plot summary
The Final Copy of Ilon Sprecht is an intimate deathbed account of the unsung advertising genius who coined L'Oréal's iconic "Because I'm Worth It" slogan in 1971, a four-word feminist manifesto that, against all odds, changed advertising forever.